Our Founders
Simren Sanghvi
As a 29-year-old woman with an MBA, who has experienced life in the corporate world, worked in fashion styling, and even as a shadow teacher, Simren realized one thing through her journey — there wasn't a single intimate wear brand that truly met her needs. She longed for pieces that offered all-day comfort, breathable fabrics, and uncompromised quality, all at a fair price.
That's when the thought struck her: if she couldn't find it, why not create it? And not just for herself, but for every woman who deserves intimate wear that feels effortless, empowering, and like a second skin. That's how BareNue was born — from one woman's need, to every woman's comfort.